Salesforce (CRM) stock hit a 52-week low of $149.78 on Monday, trading around $151.34 in early session — just 1% above that floor. The stock is now down roughly 43% in 2026.
Salesforce, Inc., CRM
The drop extends what is now a 13-day consecutive losing streak, the longest on record for CRM. The last time the stock closed in the green was June 1, following mixed Q1 earnings reported on May 27.
Since that brief moment of optimism, the stock has cratered 28%.
The broader S&P 500 rose 0.2% on Monday, the Dow gained 0.5%, while the Nasdaq slipped 0.2% — making Salesforce’s move stand out even more.
The core fear driving the selloff is what some are calling the “SaaSpocalypse” — the idea that AI agents could make traditional SaaS software redundant. Specifically, investors worry that customers could use coding agents to build their own custom versions of Agentforce, cutting Salesforce out entirely.
Last week, Salesforce moved to address those concerns head-on, announcing a $3.6 billion all-cash deal to acquire Fin, a customer support AI company focused on commercial and small-to-medium businesses.
Jefferies called the deal a positive, noting that Salesforce’s 15 acquisitions since May 2025 have helped “accelerate innovation.” Canaccord Genuity kept its Buy rating, pointing to Fin as a strong AI asset.
UBS held its Neutral rating with a $185 price target. The market, though, wasn’t moved — the stock kept falling.
Salesforce also announced a partnership with the Visa Cash App Racing Bulls Formula 1 Team, deploying its Agentforce 360 platform and Slack for fan engagement and team operations.
Monness Crespi analyst Brian White upgraded CRM to Buy from Neutral on Thursday, setting a $200 price target. The upgrade was candid — White acknowledged Salesforce had “earned the unflattering title as the second-worst performing stock in our coverage universe in 2026.”
White called the valuation “compelling” given the depth of the decline, and cited the company’s work helping customers transition to agentic operations.
Barron’s, which had recommended the stock back in December, dropped its recommendation on June 10.
InvestingPro’s analysis puts Fair Value at roughly 57% above current levels, and the RSI indicates the stock is in oversold territory.
Of 54 firms tracked by FactSet, Salesforce carries an average Overweight rating with a consensus price target of $244.58. That includes 40 Buy-equivalent ratings, 12 Holds, and just 2 Underweights.
CRM was trading at $151.34 as of early Monday, still within striking distance of its 52-week low.
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